| Event Name: | Branding passion brands |
| Description: | Brands are the single most important asset of any major company - even more so than its employees if you consider the major brands. These are the passion brands, like Coca Cola recently topping the Interbrand survey again, and others like IBM, Microsoft and GE. So what makes a passion brand as our speaker Andy Parker describes them? Find out in this stimulating session from brand expert and lecturer for The Institute, Andy Parker. |
| Type of Event: | Industry Events - Advertising - Marketing - Media |
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| Event Location: | Bournemouth Univeristy |
| Event City: | Dorset |
| Type of Venue: | College - School |
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| Event Start Date | 18-Nov-09 |